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Hello,
I'm Tanya

UX Designer. Devotee of Color & Typography. Cat Cuddler. Curiosity Aficionado. Java Junkie.
*This site looks best on a desktop!* 

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SKILLS

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About Me

Hello there! I'm a UX Design professional with 15+ years of leadership, expertise in data-driven insights and effective research, driving results through user-friendly interfaces and solving business problems.

 

With a passion for design, product development, and leadership, I bring a unique blend of skills to the table. When I'm not busy crafting engaging interfaces, you can find me in my downtime hosting pot-luck brunches with friends and family. And yes, we're notorious for playing Dungeons and Dragons poorly, but we make up for it with laughter and endless fun. So, if you're looking for a design guru who knows how to balance work and play, I'm your creative companion ready to embark on exciting design adventures with your team!

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Seeking a Remote UX/UI Position

Proactive design professional with a strong record of delivering visually captivating and intuitive interfaces that drive business growth. Skilled in optimizing user experience and leveraging data-driven insights to inform strategic decision-making. I am actively seeking a Remote UX Design position that aligns perfectly with my skills and aspirations, while finalizing the sale negotiations for my business.

Proficient in conducting effective research, translating business needs into innovative solutions, and implementing design guidelines and strategies across multiple platforms. Complemented by a background in design and a strong foundation in leadership. Excellent communication and collaboration abilities, dedicated to delivering exceptional results and contributing to the success and expansion of an organization. Currently pursuing a BS in Software Engineering to further enhance technical skills and broaden knowledge base.

Experience 

2012-Present

FOUNDER & CEO

Canard Labs

  • Spearheaded end-to-end product development, marketing, and sales initiatives since 2012, steering brand
    evolution through impactful visuals, project leadership, and elevating the return customer rate from 35% to 70%
    within 8 months.

     

  • Owned and operated two brick-and-mortar retail locations for Canard Labs, solidifying a physical presence and
    complementing online strategies. Orchestrated a successful artisanal soap and personal care company, achieving
    annual sales of $368k and fostering a 17% year-over-year growth. Integrated digital marketing strategies, including
    PPC ad management, resulting in a dynamic online presence.

     

  • Amplified brand visibility by generating 1.5K+ email subscribers and amassing 28k+ Instagram followers. Executed
    effective email campaigns through Klaviyo and crafted compelling social media content, fostering a robust online
    community.

     

  • Managed varied team sizes ranging from 5 to 43 members, overseeing end-to-end Payroll and Accounts Receivable/Accounts Payable processes. Implemented efficient financial transactions and compensation calculations, contributing to a 20% reduction in late payments and optimizing cash flow management.
     

  • Spearheaded a user-centric approach by enhancing user engagement by 25% in 5 months. Implemented UX
    redesign, optimized flows, and created comprehensive wireframes, resulting in a significantly improved user
    experience within 6 months.

     

  • Innovated A/B campaigns, designing, testing, and monitoring strategies that led to a 63% increase in click-through
    rates. Applied insights from PPC ad management to create compelling and effective campaigns across multiple
    platforms.

2009-2011

SALES MANAGER
Handyman Matters

  • Trained and managed a sales team, coaching them to develop effective strategies for managing value messages, pricing, and deal closures.

  • Developed persuasive sales presentations and delivered them to prospective clients, communicating the value proposition of the company's services.

  • Coordinated sales operations by scheduling and assigning employees, optimizing workflow and productivity.

2007-2008

FRONT END SUPERVISOR
Whole Foods Market

  • As Front End Supervisor at Whole Foods, led Store Support Team, ensuring smooth operations. Built high-performance team, resolved customer issues, and communicated effectively.

 

  • Fostered positive work environment, teamwork, and exceptional morale.

 

  • Selected, trained, developed, mentored, motivated, and counseled Team Members to promote a high-performance team and minimize turnover.

Education

2023-Completion July 2024

B.S. BUSINESS ADMINISTRATION, IT MANAGEMENT
Western Governors University

  • Currently learning: Change Management, Data Management, Operations & Supply Chain Management, and Information Systems Management

Certificates

2023

UX/ UI DESIGN PROGRAM

Skillcrush

2023

CompTIA Project+

Contact me

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